St Andrews Links Blog

Greyson: The ‘Wolf Pack’ joins the Links

Spring 2019 will see a new collection in The Old Course Shop. We are delighted to announce we will be stocking Greyson, an American clothing company founded by experienced designer, Charlie Schaefer in 2015 and proudly named after his daughter.

We first came to hear of Greyson during their annual visit to the PGA Merchandise Show in Orlando, 2016.

Greyson’s display at the PGA Merchandise Show in 2019

There was such a buzz about this new brand and how different and fun it was. We knew we had to see the collections for ourselves so visited the stand that year. From the moment we did, a relationship was born. Since then, we have visited their fantastic showroom in Upstate New York and have hosted them here in St Andrews.

Their logo, the wolf, personifies Greyson’s principles of achieving greatness with timeless style, strength and camaraderie. Motivated by superior tailoring and performance at the highest level, Greyson strives to be a pioneer of innovative products with a blend of fashion and sport, great colours and quirky designs.

Icon Polo

Shasta and Moonshine Polo 

Brand ambassadors for Greyson include PGA Tour professional and former world number 1, Luke Donald as well as Justin Timberlake who wore Greyson prior to his performance at the 2018 Super Bowl.

Pontiac Hoodie

Tate Hidlager and Sioux Vest

This collection is totally unique and unlike any of our other spring offerings. Now you have a small overview of what is to come, we hope you will join us in St Andrews at our flagship store, The Old Course Shop, for an exceptional shopping experience and take the opportunity to become part of the ‘Wolf Pack’.

Words by Catherine Clark, Buyers Admin Assistant