Dunhill Links Collection

The Championship

The Alfred Dunhill Links Championship brings the world’s top professional golfers and celebrated amateurs back to the Home of Golf every year. Alfred Dunhill has been associated with golfing events at St Andrews for almost three decades and this championship has long been one of the highlights of the European Tour. It has a special set up which includes two separate competitions; an individual tournament for the professional golfers and a team competition which features the amateur golfers playing alongside the professionals as a pair. The championship continues to attract players from all over the world and is a real celebration of links golf.

The Collection

Making its return to The Old Course Shop, is the Dunhill Links Collection. This menswear range features a mixture of polo shirts, knitwear and outerwear pieces. Many of which are dual logoed with the Dunhill London and the Old Course, St Andrews Links branding. The main colours used are racing green and navy.

Pieces from the range displayed in The Old Course Shop

The collection was influenced by Dunhill’s enduring relationship with golf, their flagship event being the Alfred Dunhill Links Championship. The collection transforms centuries of golfing history into contemporary clothing for the sophisticated golfer. Dunhill London further explain the inspiration behind this collection below:

“Through our ethos of functionality and style, the new updated Links range is a true reflection of the DNA inherent in Dunhill. Drawing from the same attention to detail ingrained in everything we do, the Links collection fully considers the ergonomics of your movements to deliver one of the world’s most luxurious and technically advanced ranges of sportswear.”

You can see some of the items on sale in The Old Course Shop below, or better yet, if you’re in town for the event, why not stop by and have a browse in person.   

From top left to bottom right: Muirfield gilet in racing green, signature tech trousers in stone and navy, 100% merino interlock cardigan in British racing green and Sloane Square stripe polo shirt in racing green and white.

Left Mannequin: Hybrid jacket with a quilted front mixed with merino wool sleeves in racing green/navy, blair strip luxury pique polo in navy/white, signature tech trousers in navy.
Right Mannequin: Long sleeve fine stripe cotton polo with rib cuff in navy/white, Muirfield gilet in navy, signature tech trousers in stone.

Words by Mairi Livesley, Brand Development Co-ordinator

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